How to Sell
- Determine Value
- Understand valuation techniques
- Obtain Broker Opinion of Value and/or
- Engage third-party valuation firm
- Determine asking price
- Engage Gateway School Sales
- Meet and discuss objectives
- Discuss market and buyer expectations
- Execute Gateway School Sales representation agreements
- Build Marketing Package
- Detail historical performance
- Identify growth opportunities
- Develop marketing strategy
- Maintain confidentiality
- Marketing
- Execute marketing program
- Leverage database of buyers
- Interview perspective buyers
- Arrange on-site visits
- Direct mail and telemarketing
- Synergistic/strategic buyers
- Buyer Commitment
- Obtain offers from buyers
- Identify acceptable offers
- Analyze deal structure; consult with client’s legal & financial advisors
- Maximize seller “walk-away”
- Negotiations
- Negotiations at arms length
- Protect future working relationship between buyer and seller
- Facilitate negotiations
- Prepare for due diligence
- Due Diligence
- Respond to information requests
- Amend offer if necessary
- Help buyer identify financing sources
- Secure 3rd party financing
- Complete any licensing requirements
- Secure insurance coverage
- Definitive Purchase Agreement
- Draft closing documents
- Client’s attorney reviews, edits & approves the closing documents
- Resolve remaining contingencies
- Closing
- Execute documents
- Transfer funds
- Transition management to buyer